Taking a stand at an international exhibition, or simply visiting a trade show overseas, can be very expensive in terms of both time and budget. This webinar will help you to plan and make the most of international events for your business, and will offer practical advice to ensure you get value from your investment.
You will learn:
• how to set clear objectives and specific goals
• what you need to do before the event to ensure success
• how to make the most of running your stand on the day, including many practical tips
• what you might achieve from visiting a trade show as part of an overseas market visit
• the things you need to do after the event to maximise your export opportunities